Posts Tagged ‘real estate development’

SoHo Past, Present, …Future?

December 5, 2015

What a year it’s been for The SoHo Memory Project! We’ve made so much progress toward preserving and sharing the history of SoHo during this first few months of programming. There has been a recent groundswell in interest in SoHo history, and I so appreciate everyone’s enthusiasm to come together to celebrate our neighborhood’s rich history. I will do my usual annual “recap and look forward” post next month, but wanted to first share my more general ideas about where we stand as a community today.

new-york-city-subway-crime-1970s.jpg

NYC Subway 1970’s (Photo: Anthony Casale/New York Daily News)

It seems to me that SoHo, and perhaps New York City in general, is at a tipping point. I have had the same discussion with a number of people lately about how our city is at a critical juncture. On the one had, there seems to be a lot of looking back, especially at the 1970’s, going on (see Edmund White’s NYT piece “Why Can’t We Stop Talking About New York in the Late 1970s?”). A nostalgia for a time that was, yes, dirty, dangerous, and dire, but also full of potential. Our fair city was on the brink of bankruptcy and was on the verge of complete chaos (remember the blackout of ’77?), but it was also a time pre-AIDS, pre-Bloomberg, pre-Superstore, pre-internet, when hardship bred true creativity and passion. A circumstance so bleak could have led to a contagion of apathy, but the opposite happened in SoHo, innovation, stemming from a place of pure hope, flourished.

28veto_lgWhat a stark contrast between that SoHo and the SoHo (and New York) of the present. If the 70’s was a time when the world was ready to leave us all to crash and burn, this present decade has thus far been a time when developers and foreign interests have made New York soar and shine. It seems that investors cannot throw enough cash at us and just when you think development has reached its peak, yet another high rise or mega store peeks up over the skyline. A far cry from the days of “Ford to City: Drop Dead”. Here in SoHo, we have soaring real estate prices, a continued influx of luxury brands opening flagship stores, and large retail chains in search of ever-larger spaces to set up shop. The sparkle, or perhaps some would say glare, of these establishments have made all but invisible the other SoHo, the SoHo that emerged back when all was darkness and doom (see my post Is there art in SoHo?).

So what next? We are at a (critical!) juncture in SoHo, where our neighborhood has all but lost its creative soul while it has gained oodles of commercial vitality. How does SoHo celebrate what remains of its past while bolstering the new? How does it remain relevant and not become too vanilla, just one of many successful American commercial hubs?

sephoraThe brands that inhabit the ground-floor commercial spaces on our main thoroughfares and side streets are brands that can be found in many commercial districts in many American cities. This is what people refer to as the “mallification” (or mollification?) of SoHo. In addition, many in the media claim that only a negligible number of artists remain in SoHo. I beg to differ. It is certainly true that SoHo is way past its heyday as an artists community, but the arts still thrive in SoHo, albeit quietly.

Mullican Installation View 1

Installation view of “Matt Mullican: A Drawing Translates the Way of Thinking” at The Drawing Center, New York, 2009

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